A good SEO-worthy blog post

This blog post has been kindly provided by Alex O’Neil of https://fantasoft.co.uk/. Alex runs one of the few honest and friendly social advertising and blog authoring companies around. He is a talented and funny writer, human, and former-child, and already proved to be a fantastic member of our team. He has some things to say. … Read more

Word blacklists, censorship, and Google Shopping

As of recently, Google have ‘broken’ Google Shopping. It appears they have set up a blacklist of words which cannot be used in searches. The problem is commonly called the Scunthorpe Problem. This is where certain words or phrases are caught by a spam filter or search engine because the words used contains a string … Read more

SEO Strategy: Targeted Marketing (and how to avoid losing all your customers)

Most SEO companies are hired with one, very vague, responsibility: set up an SEO plan, and achieve results. In almost no other industry, including in marketing, would most companies be happy handing off their entire customer communications and source of profit. Almost all SEO agencies will offer the same guarantees, and the same recommendations of … Read more

Secure Websites – HTTPS, SSL, and Let’s Encrypt

Many websites are switching to HTTPS, a secure website. Including us! You can see in your URL bar, that our website address now has a small padlock. This indicates that all the communications between you and our server is encrypted and much harder, or impossible, to view what is being sent and received. How TLS/SSL/HTTPS … Read more

ZenCart, Magento and poor SEO – solving the issues

Pixel Ovenmitts from JustMustard.com

We’ve been working with JustMustard.com on a very special project involving ZenCart eCommerce software. JustMustard is an online retailer and wholesaler of a variety of very strange and very awesome gifts and presents. We really enjoy working with them. Plus we really want some Pixel Oven-gloves. However, ZenCart is viewed with both praise and disdain … Read more

Best Practice for Next/Previous Pagination in Search Engines

Most developers will come across a need for paged content; perhaps for products on a website, or for long articles; but how is this best done for search? Google have recently announced more support for previous/next pages, and have offered two options; Using the <link> tag in the <head> container, to ‘Canonicalise‘ the individual pages … Read more

Googles changes the operators

Screenshot of Google error - replaced the plus operator with quote marks

If you’re a regular user of Google, I’m sure you’re familiar with the plus operator. It’s used as a tool by power users to narrow down results to ensure words will be in the search results. If not, you’re probably familiar with Google rewriting your query to try and help your results; most commonly this … Read more

SEO Exploit via DNS “piggybacking” found in the wild

A recent report out from the ISC (the ‘Internet Storm Center’, a program of the SANS Technology Institute) warns domain owners to check their DNS records. We offer a DNS Records tool on frag.co.uk/tools/ that may be some help to our customers. The report details around 50 organizations that have had new machine names added … Read more

How to work with an SEO agency

Finding a good SEO agency is hard. But even once you’ve found your SEO company (even if it might not be frag.co.uk!), there are a few important points to remember. 1. Keep Informed! Remember your SEO agency is on your side! They want you success as much as you do. Many clients feel uncomfortable letting … Read more

Google Analytics Update

New real-time interface for Google Analytics

If you’re anything like us, at times you can be obsessive about the visitors on your site. As most of our customers know, we love the features that Google Analytics provides, and along with other tools can be a great asset to SEO. In the last few days, Google have updated their Analytics interface again, … Read more