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Good Marketing Strategies and Techniques vs the Bad

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All websites aim for a high conversion ratio; and if you have a high number of visitors but a low take-up rate or high bounce rate; it may be time to review your marketing techniques. The wiki site, Dark Patterns, discusses the different techniques used in marketing – focusing on the bad, but also giving … Read more

Microsoft to ‘ribbonise’ Windows 8 File Manager

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Windows Explorer in "Windows 8"

Microsoft have posted an insightful article regarding their decision to add a Microsoft Office-style ribbon to the File Manager toolbar. As usual, Microsoft go into some detail as to why this choice has been made. The article describes the most commonly used file buttons, in order, as paste, properties, copy, delete, rename, refresh and cut. … Read more